This is excellent from you, and I really believe in it. I just heard the phrase the other day “sCRM.” Social (networking and media) Customer Relationship Management. If businesses — and nonprofit organizations — do not become much more “proactive” in “walking the talk” on sCRM, in data and “deeds,” they are finished. In these unusually tough times, 2009, the marketplace and its “voices” are ruthlessly honest.

I wish no one or no company badly, but I hope United Airlines “gets” that no one “should be” (far from naive though) “too big to fail,” at least as they currently operate :-(. Do you think companies will now develop “crisis management pr for social media?” Please continue to do more of your insightful posting on such matters :-).

I hope to be helpful to businesses and nonprofit organizations serious about these challenges — and opportunities, especially from a “neo-direct marketing and keeping score” point of view. I have proven results in eco-community investment on both coasts for as a former community empowerment boss said “the we, not just the me.” Perhaps we might collaborate? I am almost sure I recently heard about you and your blog from SmartBrief or some aggregation source, given the greatest TVM (time-value of money — and time) these days generally involves Tweeting. I have enjoyed your posts greatly, and added you as a Helpful Resource Link on my blog. My wife also found your information on local search helpful.

I do not reply on blogs very much, but hope this is helpful to you.

Continued success and thanks Peg for sharing, and being a tangible “voice of caring.”