Comments on: ROI for Online Marketing: Which Online Marketing Techniques Should You Use?

By: Susie

Susie — Tue, 03 Nov 2009 14:04:24 +0000

Hi – interesting post (I love analysis). For me and other small business owners, social media is unrivalled in terms of getting your brand out there. There’s simply no other method which comes close in terms of ROI – but brand awareness is very difficult to measure. That said, if you relied solely on social media to drive sales, you’d be poor for some time. It seems that the sheer volume of social media users is directly disproportional to the volume of sales generated using this media. When it comes to sales, the hard facts are that you need a combination of paid and free online and offline marketing strategies to succeed, and the mix will depend on the type of business you run, and the product or service you sell.
As always, there aren’t any obvious answers!
Susie

By: ROI for Online Marketing: Which Online Marketing Techniques Should You Use? « Web 2.0 For Small Biz

Tue, 03 Nov 2009 13:11:24 +0000

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By: Your Most Underused Marketing Resource: Existing Customer and Prospect Emails for Target Email Marketing — Web 2.0 Marketing For Small Business

Mon, 10 Aug 2009 15:44:48 +0000

[...] a table from my earlier post on ROI from online marketing techniques, email marketing and search engine optimization are the most effective in landing and selling [...]