Mashable has put together a comprehensive list of resources to help you use Facebook to promote your business.
Facebook Guide Book
Check out their Facebook Guide Book to move up the learning curve with advice from pros.
Major sections, which are really groupings of earlier posts on the Mashable blog, are:
- Facebook 101
- Managing Your Facebook Wall
- Facebook for Business
It’s a great resource.
Using Facebook For Business Marketing
Because a Facebook presence is increasing key to connecting with current and potential customers, I’ve set up a new blog called Using Facebook for Business Marketing.
Facebook often changes its features, and new applications are created by third parties to facilitate your efforts to connect with and engage customers. On this blog, I aim to create a resource — giving advice, pointing you to new links, and describing new functionality. Please stop by and contribute your experience with Facebook marketing and promotions.
Related Facebook posts on this blog
(based on the Facebook platform pre 2010):
Facebook Marketing and Promotion Tags, To Keep You Up To Date
The Limits of Facebook Marketing: What Not To Do When You Promote
Brand “Friends” on Facebook: Want to be a Facebook Fan of Crest? of SCORE Chicago?
34 Links on How to Promote Your Small Business on Facebook
Facebook for Business: Setting Up a Profile Page for Das Foods


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Thanks for the great post! I was wondering if I should make a Facebook page for my product and I guess it would do no harm in trying it out, especially because of the low costs involved. I also came across some simple tips on how to utilize Facebook well for marketing or branding at http://blog.socialmaximizer.com/14-tips-for-marketing-on-facebook/