Category Archives: Email Marketing

How to use business email marketing to communicate to prospects and customers.

Your Most Underused Marketing Resource: Existing Customer and Prospect Emails for Target Email Marketing

Of all the online marketing techniques out there, email marketing is one of the most effective ways to turn prospects into customers.  It’s not as flashy as Twitter or Facebook, but stats show that email marketing “converts.” Too much email … Continue reading

1 Comment

Filed under Email Marketing

Email Marketing: Intro, Videos and Links

What Is Email Marketing? “A form of direct marketing which uses electronic mail as a means of communicating commercial or fundraising messages to an audience.”  Wikipedia What Does This Look Like? Email Marketing Sample (graphic above) SCORE Chicago Sample Email … Continue reading

7 Comments

Filed under Email Marketing