Category Archives: Google Analytics

Google Analytics and similar software applications allows website owners to track various user activities on their websites.

by | January 11, 2010

Add Easy-As-Pie Engagement Goals to Your Google Analytics

Measuring basic engagement with your website or blog using Google Analytics is now a no-brainer.   You’ll want to take a minute to add a couple goals on “pages per visit” and “time on site” to your Analytics account right … Continue reading →

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by | July 12, 2009

Online Software to Track Social Media Campaigns for Social Media Analytics

Social Media Metrics plugin for Google Analytics How do you track the results of your social media marketing? We’ve talked in earlier posts about how to use basic Google Analytics to understand traffic to your website from a marketing perspective.  … Continue reading →

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Filed under Google Analytics, Online Marketing Techniques